Sig Nordal

So you want to get more out of your video marketing tools? It’s possible, if you do it right. Follow the five steps here to ramp up productivity from your marketing videos today. KEY #1: Use the right kind of title. When your ideal clients see the title of your video in their search results or “related video” sidebar, they should instantly think, “I have that problem!”, “I want that solution!” or “I’ve been looking for the answer to that question!” So choose a title that mentions a problem they know they have, or offers a benefit they desire, or provokes curiosity while still telling them what the video is about. When you’re creating your title, keep it simple, and try to use the same […]

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