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Since early Japan, Inari was seen as the patron of business, and merchants and manufacturers have traditionally worshipped Inari. Each of the torii at Fushimi Inari Taisha is donated by a Japanese business. First and foremost, though, Inari is the god of rice.
This popular shrine is said to have as many as 32,000 sub-shrines (bunsha) throughout Japan
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Sig Nordal 