Why Cultivating Relationships — Not Sales — Will Increase Your Profits

By focusing on relationship-building, you’re showing customers that they are much more valuable than the money they give when buying your products.

http://ift.tt/1QY98kf

Senate Blocks Bill That Would Override State GMO Labeling Laws

The proposed legislation comes amid growing calls for transparency in the U.S. food supply.

http://ift.tt/1QY7Q8L

Where on Earth Is Buzz? Why Honey Nut Cheerios Nixed Its Busy Bee.

General Mills Canada aims to put a cause-marketing bee in your bonnet about the horrifying plight of our pollinating friends. But first, your contact information, please.

http://ift.tt/1Vd0fVB

How This Entrepreneur Rose From the Ashes to Challenge Silicon Valley

When Alex Lidow was a personal and professional low, he decided to climb back up by disrupting that technological building block, the semiconductor.

http://ift.tt/1nONZ07

Cyber Criminals Snap Up Expired Domains to Serve Malicious Ads

Users visiting the websites of the New York Times, Newsweek, BBC and AOL, among others, may have installed malware on their computers if they clicked on the malicious ads.

http://ift.tt/1TOAED9

4 Actionable Ways to Overcome Writer’s Block

Time to go back to kindergarten and practice ‘the kindergarten trick.’

http://ift.tt/1TOAECV

Want People to Pay Attention to Your Ads? Make them Personal.

A new study found that customers responded better to contextual advertisements.

http://ift.tt/1ROvXDc

Franchise of the Day: This Fitness Franchise’s Roots Can Be Traced Back to Minnesota

The first franchise was opened up in Cambridge, Minn in 2002. Today, there are approximately 3,000 facilities.

http://ift.tt/1R3s9yd

Barbara Corcoran: You Can’t Devote Yourself to Your Business and Children at the Same Time

For the ‘Shark Tank’ star, becoming a mother meant dialing back her professional obligations.

http://ift.tt/1U8fBvH

Email Remains the Heart of Cross-Channel Marketing

It’s nice when customers visit your website but the customer who gives you their email address is the one you need to focus on.

http://ift.tt/1pooKma